Nightcap.
Nightcap Event Group is one of Northern Ireland’s leading hospitality and event bar catering companies. In September 2024, the company announced it was relaunching its first licenced premises, The Foxes Den in Newtownards.
Following a £50k investment, they asked the NAKEDPR comms team for assistance to promote the investment of the newly refurbished restaurant and brand, with the aim of raising the profile of The Foxes Den both locally and to a wider Northern Ireland audience.
Measuring success.
Amid Northern Ireland’s highly competitive hospitality market, The Foxes Den has risen to prominence thanks to a strategic PR campaign by our comms team at NAKEDPR. Now a firm favourite among food lovers across the region, it is renowned for its high-quality cuisine, excellent value, and outstanding service.
What we achieved.
Following the release of the PR campaign in September 2024, we achieved:
People reached through print, online and broadcast media in September 2024.
Pieces of online and print coverage in September 2024.
High profile one-to-one interview in key business publication
What we delivered.
Since February 2023, NAKEDPR has delivered a range of marketing comms for Nightcap including:
NAKEDPR has been instrumental in promoting Nightcap Event Group and The Foxes Den to a wide target audience, securing significant coverage in key publications and helping to raise the company’s profile. The team has been hugely supportive and assisted us where required, without hesitation and we look forward to working with them on future campaigns.
Declan Holmes,
Managing Director of Nightcap Event Group
